S.A.F.E. Initiative is an Australian owned operation that allows Australian manufactures to enter and test various export markets quickly, economically and safely. The business commenced operations in Santiago Chile in November of 2008. A further facility was opened in Jinan, China in 2009 with a third planned for Mumbai India in late 2010.

S.A.F.E. Facilitates the direct marketing by the OEM of their product in a very hands-on atmosphere to their specific and pre qualified clientele. This negates the cost of time consuming trade shows and the associated 'needle in haystack' approach. S.A.F.E. In collaboration with Austrade and the various state development operations ensures you the manufacturer enter a market, meet the potential client/s one on one and depart quickly safe in the knowledge that your IP remains secure within the facility.